FritoLay Flavor Swap

We created a limited-edition campaign that swaps iconic flavors across Frito-Lay’s most recognizable snack brands. The lineup features Ruffles Cool Ranch, Doritos Cheddar & Sour Cream, and Cheetos Sweet Southern Heat Barbecue. Launched nationwide on March 1, 2026, the campaign was supported by early access on TikTok Shop and creator partnerships.